One week on

I am very excited to be writing this update as everything i have been working on so far has been coming together nicely :)

Last week i was working on getting-word-out about my new business and doing some of the background development work.  I had my action plan to work through and keep me going in the right direction.  Over the past week then i have been working on the following:

Promote fb page to get up to 200 likes

I have been ticking along with this, it was a bit difficult at first but it seems to be starting to take its own promotional course a bit more now as fb is intended to.  Today i have 197 likes on the page so i am quite pleased with that - not far off target at all.

Plan how i am going to hold the online car boot sale

This caused a little bit of a dilemma for me - i had decided to share products on the page for the sale, but i had internet problems during the week and had no access.  I didn't know if i should go ahead with the sale as i hadn't been able to promote it much AND the weather forecast was pretty good for the weekend.  I was trying to decide between doing the sale online or going to do an actual car boot sale - in the end i managed to do both! I was able to use my phone to post pictures to the page for the sale and sell some items at the car boot sale too - best of both worlds :) I was a bit more limited by using the phone but i was glad i was able to do as i had said i would even if i wasn't the best it could have been had i been home on the laptop.

Add customers to my contact list on email

Yes i managed to do this without any problems.

Figure out how to link my fb page & Twitter to my blog to

send the updates to both at the same time - i have done it

before so hopefully i will remember.

 This step i haven't quite managed to do yet - i have been able to link the blog to fb, but not to twitter.  I'm not great with twitter and i don't use it as easily as i do fb, but i will hopefully start to develop skills on this.

Additional points/notes/learning from this week

I did manage to generate some good interest in the FB page by thinking outside the box - I arranged a fun and novelty giveaway and people seem to be really taken by it.  This reminded me about building up a personality for the brand The Selling Cafe and the USP.  It also reminded me that people buy from people - the main USP i have is me.  I'm a bit quirky and random at times and when i let that reflect on the page it worked.

I was at the car boot sale - the perfect place to promote the page and i had no promotional materials.  I did a bit of an on the hop promotion by drawing a sign and writing on the back of some of my other business cards.  Not very professional but it actually worked quite well :)

Next Steps

Following up on my action plan i will be aiming to:

Promote fb page some more to get up to 300 likes
Think about when to hold the next online car boot sale
Add the new customers to my contact list on email
Link twitter to my blog/fb page
Try to use twitter a bit more frequently
Sort some promotional material for the page

I hope the next update is as good as this one has been :) I love the fact it seems to be heading in the right direction!